Effective Date: May 1, 2025

We are committed to protecting your privacy and ensuring the security of your personal information. This Privacy Policy explains how we collect, use, share, and protect your data when you interact with our website, use our services, or make a purchase. By visiting our website or engaging with any part of our services, you are agreeing to the practices outlined in this policy.

1. Information We Collect

We collect various categories of information to help us provide and improve our services. This information may include:

1.1 Personal Information

This refers to details that identify you as an individual or relate to an identifiable person. You may provide personal data when you:

• Make a purchase
• Sign up for newsletters or promotional emails
• Create an account
• Fill out a contact form
• Interact with customer service

Examples of personal information we collect include:

• Full name
• Email address
• Shipping and billing addresses
• Phone number
• Payment information (processed securely through third-party providers)

1.2 Automatically Collected Data

When you visit our website, we may automatically gather information through your browser or device, such as:

• IP address
• Browser type and version
• Operating system
• Device type (e.g., desktop, tablet, mobile)
• Pages viewed and duration of visit
• Referring URLs and clickstream data

This helps us understand how users engage with our website and improve performance and usability.

1.3 Cookies and Tracking Technologies

We use cookies, pixels, and similar tracking technologies to:

• Remember your preferences
• Analyze site performance
• Personalize content and recommendations
• Serve you relevant advertisements

You may choose to disable cookies in your browser settings, though some features of our site may not function properly as a result.

2. How We Use Your Information

We use the information we collect to support our business operations and deliver the best possible user experience. Common uses include:

2.1 Order Fulfillment

To process purchases, verify payments, ship products, and communicate with you about order status and delivery.

2.2 Customer Support

To respond to your inquiries, resolve issues, and improve overall customer service quality.

2.3 Marketing & Communications

To send email updates, product announcements, promotional offers, or newsletters you’ve opted into. You can opt out at any time via the unsubscribe link in our emails.

2.4 Website Optimization and Analytics

We analyze user activity to improve our website layout, functionality, and performance. This includes understanding what content is most popular and where improvements are needed.

2.5 Affiliate and Advertising Programs

We participate in affiliate marketing programs with partners like Walmart, eBay, and Amazon. When you click on an affiliate link and make a purchase, we may earn a small commission. These programs help support our site and allow us to offer content and product reviews free of charge.

2.6 Legal Obligations

To comply with applicable laws, enforce our site policies, and respond to lawful requests or protect our legal rights.

3. Sharing Your Information

We do not sell your personal information. However, we may share it in specific situations, including:

3.1 Service Providers

We work with trusted third-party vendors to process payments, manage newsletters, deliver orders, provide analytics, and run marketing campaigns. These companies only receive the data necessary to perform their functions and are contractually obligated to protect your information.

3.2 Affiliate Partners

When you interact with an affiliate link (e.g., Walmart, Amazon, eBay), tracking cookies may be used to attribute your purchase to our website. These platforms may collect data in accordance with their own privacy policies.

3.3 Legal Compliance and Safety

We may disclose your information when required to do so by law or in response to valid legal requests by public authorities. This includes situations where we must prevent fraud, security breaches, or other illegal activities.

4. How We Protect Your Information

We implement a combination of physical, technical, and administrative safeguards to help protect your personal data from unauthorized access, use, alteration, or disclosure.

Examples include:

• Secure socket layer (SSL) encryption for sensitive transactions
• Firewalls and access control on our servers
• Limited access to your personal data by authorized personnel only

While we strive to use commercially acceptable means to protect your information, no method of transmission over the internet or method of electronic storage is 100% secure. Therefore, we cannot guarantee absolute security.

5. Your Data Rights and Choices

Depending on your location and local privacy laws (e.g., GDPR, CCPA), you may have specific rights related to your personal data.

These may include:

• Right to Access: You may request a copy of the personal data we hold about you.
• Right to Rectification: You may correct inaccurate or incomplete information.
• Right to Deletion: You can request that we delete your personal data, subject to legal or contractual obligations.
• Right to Withdraw Consent: If you’ve consented to marketing, you can opt out at any time.
• Right to Object: You can object to the processing of your personal information for certain purposes.

To exercise any of these rights, please contact us at the contact data provided in the “Contact Us” section. We may need to verify your identity before fulfilling your request.

6. Children’s Privacy

Our website and services are not intended for use by children under the age of 13 (or under 16 in some jurisdictions). We do not knowingly collect personal information from children. If we become aware that we have unintentionally gathered personal data from a minor without appropriate consent, we will delete it promptly.

7. Third-Party Links and Services

Our website may contain links to third-party websites, services, or products. These external websites are governed by their own privacy policies, which we encourage you to read. We are not responsible for the privacy practices, content, or security of third-party sites.

Examples include affiliate partners like Walmart, Amazon, and eBay, where purchases made through our site are processed externally.

8. Data Retention

We retain your personal information only as long as necessary for the purposes described in this policy, or as required by law. The duration may vary depending on whether you’ve made a purchase, subscribed to our newsletter, or simply browsed our site.

9. International Data Transfers

If you are accessing our website from outside the country where our servers are located, your information may be transferred across international borders. By using our website, you consent to such transfers, subject to the safeguards outlined in this Privacy Policy.

10. Updates to This Privacy Policy

We may occasionally update this Privacy Policy to reflect changes in our business, legal obligations, or data practices. When we do, we will revise the “Effective Date” at the top of this page.

Significant changes will be communicated via email (if you are a subscriber) or with a prominent notice on our website. We encourage you to review this policy regularly to stay informed about how we protect your information.

11. Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our handling of your personal information, please contact us.